Many project managers are excited, yet also apprehensive, when they first manage a global team. Perhaps you're one of them — and perhaps you wonder how you can avoid the most common pitfalls given that your team is spread across nations and time zones.
When people don’t share the same location, or even the same culture, your role as a leader is to help them trust each other and unite around a common goal and a common way of operating. Research shows that team performance improves significantly when you focus on three key communication dynamics:
- Encourage direct dialogue — Ensure team members speak directly with one another, rather than always going through you.
- Create equal participation — Aim for everyone to contribute in roughly equal measure.
- Prioritise richer communication — Use phone and video calls as a substitute for face-to-face interactions. Email and instant messaging alone are not enough to build trust.
Get Personal
If possible, bring your core team together in person at the start of the project. A strong kick-off meeting helps people build relationships and align expectations. If that’s not feasible, design a series of online workshops instead. Two-hour virtual sessions can work very well to:
- Get to know each other personally
- Share expectations and working styles
- Discuss how you want to collaborate
Keep the core team to a maximum of ten people, as larger groups complicate communication. At the same time, avoid creating a divide between “A players” and “B players” — make sure everyone else feels informed and included through other forums.
During virtual meetings, cameras should be switched on, and don’t shy away from getting personal. When I managed a distributed team across five locations, I asked all 30 members to send me a headshot, a few hobbies, and their project role. I compiled these into a presentation that became a great talking point. Even the project sponsor felt more connected to the team as a result.
Create Strong Agreements
Once your team is familiar with each other, invest time in creating a Team Charter. This is one of the most valuable exercises you can do to lay the foundation for success. You can use a template like the one on my website (download here) to discuss questions such as:
- What are our common values?
- What is each team member’s role?
- What are our strengths and weaknesses?
- How do we challenge decisions and give feedback across cultures?
- How do we gather and share information, both internally and externally?
- Which collaboration tools will we use?
- How often will we meet, and at what times (given the different time zones)?
Make sure the agreements are fair. People in Asia shouldn’t always be the ones staying up late, and those in the Americas shouldn’t always wake up at the crack of dawn.
Maintain a Regular Rhythm
With agreements in place, establish a steady “heartbeat” for your team. Connect with the core group weekly (or even daily for complex projects), and keep strengthening bonds. Small personal touches matter. Ask team members to share a photo or a short story about something meaningful, such as a recent holiday or weekend activity.
Remember: globally dispersed teams don’t have watercooler moments. You need to create those opportunities intentionally. Most importantly, revisit your Team Charter regularly. Use it as a living document to guide feedback conversations about what’s working well and what could be improved.
Final Thoughts
Leading a global team can feel daunting at first, but with the right foundation, it can be hugely rewarding. By creating trust, encouraging equal participation, and building clear agreements, you set your team up for success across time zones and cultures.
The key is to stay intentional: be deliberate about connection, communication and collaboration. If you do that, your global team won’t just manage, it will thrive.

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